Inspiring Conversations with Darren Seys of Bigfoot Web – VoyageDenver.com
Written By justin - July 5, 2022
Today we’d like to introduce you to Darren Seys.
Hi Darren, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I moved from the family farm in Illinois to Daytona Beach, Florida where I met the Art Director for Nascar on the beach. The next thing I knew I was a full-time illustrator for Nascar at eighteen years old. From there I grew my creative and advertising capabilities. I then moved to Boca Raton, Florida where I started my first ad agency at twenty-four years old only to sell it in four years. In 1999 I created Peak Seven, a full-service ad agency named after the mountain Peak Seven in Breckenridge, Colorado. Though I was based in Florida I have always had a love and passion for the mountains during winter or summer. Peak Seven has been very successful over the past twenty-three years but I always wanted to have a footprint in Denver. I belong to a global group called Entrepreneurs Organization (EO) and in 2021 took a trip to Denver to meet other EO members in an attempt to buy another ad agency. In the end, I was successful in acquiring Bigfoot Web in 2022. I am super excited to have another reason to keep coming to Colorado.
I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
If you look at the path as an overall chart it looks like the stock market over the past 30 years with great highs and deep lows. My first setback was the Dot Com crash, then 9/11, then the 2008 real estate and financial market crashes.
My strategy has always been to live below my means to ensure I can weather the storm of the lows. 2008 was a true test losing 50% of our clients. I was able to pivot the business to a digital/tech-driven model which was the best thing I had ever done.
Alright, so let’s switch gears a bit and talk business. What should we know?
Bigfoot Web is a full-service agency with a focus on websites and integrations as well as digital marketing and video. We design and code everything with our in-house teams based in Denver and Miami. We are known for standing by our extremely high quality of work and our overall reputation. We are known for our all-in retainer model so clients do not have to worry about anything being out of scope. We pride ourselves on transparency and integrity. We are also unique in that we finance websites for clients to they can get the website they need to catapult their company to the next level,
We are different because of our in-house talent which allows us to deliver our creativity, deadlines, and results all while controlling costs to ensure your website and digital marketing don’t have any surprises.
The Bigfoot brand is known as your top brand ambassador, lead sales consultant, an integral source of community engagement, and more.
What sort of changes are you expecting over the next 5-10 years?
Of the services, Bigfoot Web offers digital marketing is going to have the biggest shift going forward. With more and more platforms and other ways to reach customers, it will become even more technical and require more expertise to manage in the future. Video content continues to grow rapidly across the digital space.
Knowing how consumers interact online is evolving daily and will continue to be a focus of the agency.
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