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Canarias. Breathing new life into an established luxury community

Peak Seven’s expertise in video production, digital marketing, and strategic refocusing of marketing materials played a crucial role in the success of Canarias.

Client
Canarias
Services
Branding, Web Dev, Video Production, Photography, Signage, Events, Ad Campaign, Merchandise
Sector
Real Estate
Year
2023

Without compromising its existing brand

By meticulously crafting professionally produced videos that showcased the unique features and lifestyle that Canarias offered, we created a captivating narrative that resonated with prospective buyers. Our strategic digital marketing campaigns effectively reached the target audience, leveraging targeted advertisements, social media engagement, and compelling messaging to drive interest and inquiries. With a complete refocus of all marketing materials, we ensured that every touchpoint reflected the allure and sophistication of Canarias.

THE EXECUTION

We brought in one of Miami’s most award-winning videographers/lifestyle directors to help capture the vibe, as well as hyper-lapse specialists and trained FPV drone operators. The result is a whole new library of high-impact media that was used across the client’s channels for all of 2021. We also rewrote and redesigned the website from scratch, creating all-new messaging, graphics and interactive experiences designed to inspire curiosity and drive qualified leads.

THE EXECUTION

We brought in one of Miami’s most award-winning videographers/lifestyle directors to help capture the vibe, as well as hyper-lapse specialists and trained FPV drone operators. The result is a whole new library of high-impact media that was used across the client’s channels for all of 2021. We also rewrote and redesigned the website from scratch, creating all-new messaging, graphics and interactive experiences designed to inspire curiosity and drive qualified leads.

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